TAPLAB Wall Covering presents the new collection of wall-coverings DATURE by KARIM RASHID
Optimistic, colorful, eclectic and even a little visionary, it is a collection that perfectly reflects the personality of the Anglo-Egyptian designer.
This wall-covering that KARIM RASHID has created for TAPLAB Wall Covering and which is called DATURE, is a beautiful example of new media art. An interior decoration project that arises from the meeting of the digital world with that of nature, as a representation of the hyperconnection that characterizes our world and our time.
In our age where everything can be translated into a flow of data, even nature, amorphous, organic and dystrophic, in its fluidity becomes a datum that, like the infinite others that surround us, can be represented thanks to a creative inspiration borrowed from digital imaging and transferred directly to the wall thanks to the most advanced technologies.
DATURE_Decoro MeltOn these surfaces the graphics blend harmoniously with the colors with the result of giving us a visual pleasure so powerful that it raises our levels of oxytocin and endorphin.
KARIM RASHID, one of the most prolific talents of our time, models to perfection, with his eccentric and imaginative collections, the spirit of contemporary design: his colorful, original and recognizable creations aim to transmit positive energy, arouse authentic ‘good vibes’ in the user, improving our lives and bringing beauty to environments.
“Our digital tools have made it possible to create decoration and patterns that were never before possible and I believe that these patterns communicate to the time in which we live”, says Karim.
RASHID’s passion for graphic art has produced this collection that TAPLAB Wall Covering now includes in its catalog, proud to give substance with its experience to the visionary and joyful design of what is probably the most multifaceted creative of his generation..
The DATURE collection
The collection contains all the distinctive features of RASHID‘s design: the bright colors, almost fluorescent, the sinuous and soft shapes, the content of creative research for which each new creation represents a step beyond what until recently was the known limit of creative approach. A constantly evolving language that today also brings identity to the decoration of the walls.
The collection includes 5 repeatable patterns and 5 non-repeatable mural versions, in three colorways each. The patterns range from soft subtle movements to kaleidoscopic frescos.
The wall-coverings of the DATURE collection, like all TAPLAB products, if properly treated, can be applied to any environment, residential or contract, with a total guarantee of quality and result over time.
- Who is TAPLAB Wall Covering?
TAPLAB Wall Covering is the brainchild of Carlo Cambi, founder and current Artistic Director of the brand.
Cambi, already publisher of contemporary art books, welcomes the legacy of his father, who in 1953 set up a printing company. Over the years this company has highly specialized in design photographs, offset and digital printing of catalogues and books, becoming a point of reference for the quality of its work and the professionalism of its approach.
TAPLAB Wall Covering stands out today for the high quality of its productions, realised through customs linked to one of the most illustrious and glorious historical traditions and thanks to a great attention to design, space and planning.
TAPLAB Wall Covering collaborates with architects, designers and artists including Dainelli Studio, Barbara Lisi, Andrea Francolino, Mauro Pispoli.